Facing the Sea of Japan, Niigata Prefecture is renowned as one of Japan’s leading regions for rice and sake production. It features an extensive coastline, the vast Echigo Plain, and mountain ranges blessed with abundant snowfall in winter. The prefectural capital, Niigata City, is the largest city on the Sea of Japan coast and a designated ordinance city with advanced urban functions. The Joetsu Shinkansen provides excellent access to the Tokyo metropolitan area. Niigata City, the largest city on the Sea of Japan coast and home to Niigata University, is the main investment area for whole apartment buildings. There is stable rental demand from students and single working professionals, with Nagaoka — the prefecture’s second-largest city — also considered an attractive investment target.
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